Long fordgotten


A post from Hogan’s Alley editor Tom Heintjes reminded me of something that I meant to discuss. As many of you know, in the 1960s, Ford licensed the Peanuts characters to advertise their affordable family car, the Falcon. But I’ve seen some people say that the characters advertised only the Falcon, and that’s not true. Folks who read my book The Peanuts Collection saw a poster that promoted the 1965 Mustang, ’65 being the last year of the Peanuts license. But that, too, is not all.

In late 1964, Ford launched a rental program, the “Ford Rent-A-Car System”. During 1965, they ran several newspaper ads featuring the Charlie Brown, Snoopy, and even Pig-Pen.

(Click to enlarge)

Added later: One thing to think about is how this campaign, focused largely on holidays and events, ended with Thanksgiving ’65… the month before A Charlie Brown Christmas would permanently link holidays and Peanuts in people’s minds.

Campaign Peanuts redux

I don’t normally just repost my blog entries… but this one seems as relevant now as when I first posted it in 2019. Only the word “many” seems dated. Of the many presidential candidates, I think Schulz only mentioned one in Peanuts. which isn’t to say that you can’t find …

I suspect that’s not Schulz

The only thing I have to say about this ad from 1967 is “no”.   40 SHARES Share Tweet this thing Follow the AAUGH Blog


  As these two ads, from 1954 and 1961 respectively, show, Patty and Violet had a rather consistent relationship… living on slightly different planes, and not introducing themselves, but giving a name to each other. 40 SHARES Share Tweet this thing Follow the AAUGH Blog